Because that college degree isn't going to pay for itself
 

You can start early by contributing to your child's college fund and watching your money grow. It's hard to work and go to college at the same time. Set up a Coverdell ESA early for your child and get in front of higher-education costs long before the first semester rolls around. It's our version of College Savings 101.

You get the gold star for planning ahead

 

  • Available to children* under 18 years old
  • Earnings grow tax-deferred and are tax-free when withdrawn to pay for qualified education expenses, such as tuition, fees, books, supplies, etc.
  • Relatives and friends can deposit up to $2,000 per year in after-tax contributions
  • Entire balance must be withdrawn before the designated beneficiary turns 30 years of age

You bank with your brain. Hopefully your children are even more intelligent and will earn a full scholarship. That said, you're also smart enough to hedge your bets. So open your Coverdell ESA online and create a savings plan for college expenses.

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